10 Tips for a Bahamian Website
Before you get a website. These are the 5 of the 10 tips you should know before launching a new website. We see many Bahamians businesses getting these tips wrong. So take 5 mins and read. The other 5 tips you will receive via email. Simply enter your email address below. These tips will save you money and time.
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1. Pick the right domain.
This is the most important part of your website, it’s name. There is an art form to choosing the right domain. There are so much wants & needs;
You want it short
you want it memorable
you want it easy to type without spelling errors.
You want your company name
Then comes the bahamian aspect.
Most important, you want it to be found.If you have a new startup, you should decide the name of your new company and cross check it with available domains. This ensure the brands matches online & and real life. However if you established a brand from years ago. It is best to have your company name in it and or the keywords that describe your business or the services you offer. For example, if you’re a destination wedding makeup artist, you should have Bahamasmakeup.com Another example Four C’s tour company website name is www.exumawatertours.com As it helps their target market find them when they
Google Exuma Water tours.
Have a CTA: Call To Action easily seen. You have less than 15 seconds to attract and convert possible clients to want to learn more. So have the Call of Action or purpose you have them visiting your website, clear and to the top of the website, before they start to scroll.
3. Get found on Google!
SEO is the acronym for Search Engine Optimization. These are techniques to get you comapny found on GOOGLE and other search engines. Use memorable & top searched keywords that are specific to your industry & company. Add these keywords in the text throughout your website. This is why Azulify will provide you with a list of keywords that help you get found by customers.
4. Make your website work for you!
Whatever is the #1 question your customers asks. Make sure your website answer it. Your #1 product, please highlight it. If you have a lot of calls about job openings, make an online career form to filter those potential applicants. So keeping your phone lines cleared for clients only. Basically your website should make your life easier, save time & make you money.
5. CALL! But where is the number?
Make your contact info visible! The entire purpose of a website is to make a sale/close the deal. Some website visitors may only be searching your website just for a phone number. So have the phone number, email or address easy visible. Also use a contact form to filter the in depth potential customers needs and wants faster. So you follow up with the answers ready.